I love my yahoo mail account, which I use for spam and never have to worry it. Yahoo is so incredibly strict that most email doesn’t pass anyway. So I can actually find a response if I signup for a site I don’t know. Also I have set it up that all email older than 30 days gets automatically deleted. So I don’t have to sift through age old spam.
I use it primarily when I want to comment on a post from a traditional publisher such as magazines who are online now or the old news papers. Sure enough I get inundated with spam a few days after I registered. But who cares.
Nowadays approximately 96% of all email world wide is useless spam – up from 83% just a few years ago. On our corporate mail server we have strong spam filter, filtering roughly 90% of the companies inbound emails. My own spam setting filters an additional 75% and from the 30 email that finally make it each day, only 5 or 6 are actually really relevant. Out of – believe it or not 36,000 emails sent to my account every month. Plus the spam to my Yahoo account.
Now – if you are telling me email marketing makes sense, I just have a hard time to believe it. And the irony of all is that marketers trying to tell me email marketing is more popular than ever and the usage is constantly growing – ha ha ha – yes I absolutely believe it is.
If you pay $1 for an executive email address, and I get 36,000 emails a month, people paying over $700,000 a year just to send me their spam that I don’t even get into my inbox – let alone reading it. I’m sorry for the loss, so I thought at least I let you know.